Market Research

DUE DILIGENCE INTO COMPETITION AND MARKET Paradox Studios have had this in the works since August 2021, developing in the backend - NFT art, storyboards, mechanics, visuals etc, prior to launching any form of marketing material. This has allowed us to observe the market and learn from others' mistakes that have been made in this new and rapidly growing space. For Example: Unlike counterparts within this industry we will not be using expensive 'gas-heavy' crypto within the game itself in order to make it accessible to more people. We can benefit from the hindsight of other projects perfectly timing our entrance into the space and setting ourselves on the correct path in order for us to scale with ease, whether that be in regards to graphics, hardware innovation within the space specifically in regards to VR gaming that we see potential for in the future etc Imagine a game that not only is open world and relies on fellow players and community members to create and sustain the ecosystem but jumpstarted and supported, as we have seen in the past models that rely on this have seen peaks and troughs of interest rather than being consistent. However, we intend to jumpstart the community with engaging storylines within the multiplayer game that can be built on and customised by the players to make it their own. We are committed to enhancing and continually building on the platform in order to create a long-lasting experience and successful community. We intend to grow our community into a plethora of committed and engaged users, however, we strive for quality over quantity in every aspect - within the discord to start and the game itself. We intend to market and advertise through key strategic partners and on the merits of our game, despite this, we are not looking to be overhyped prior to release but see long-term engagement by building a strong and quality user base.

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